Beauty spring cleaning starts with Benetint!

Marie Kondo changed the way we think about clutter. The Japanese organizing expert built a global movement around keeping only the things that 'spark joy,' inspiring millions to simplify their homes, wardrobes, and everyday lives.

This spring, that same mindset is making its way into our beauty routines. As we swap heavy layers for lighter essentials and embrace a fresh start for the season, it's the perfect time to declutter our makeup bags and focus on the products that truly earn their place.

And if there's one beauty product that sparks joy while doing the work of many, it's Benetint. The iconic Benefit Cosmetics stain has been a makeup bag staple for decades, delivering effortless color for cheeks and lips in just a few drops. And now, with the addition of 2 new shades, Dark Cherry and Raspberry, finding your perfect flush has never been easier. Because when one product can do it all, beauty spring cleaning has never looked so good.

One Product, Endless Possibilities

In a world where makeup bags seem to get fuller by the day, Benetint proves that sometimes less really is more. The iconic stain is now available in 3 juicy shades: the original rose-tinted Benetint, rich berry-toned Dark Cherry, and vibrant pink Raspberry, giving everyone a tint to match their mood.

Designed to be worn on both lips and cheeks, these lightweight stains blend seamlessly into the skin for a fresh, healthy-looking glow while adding the perfect wash of color to lips. The buildable formulas leave behind a natural-looking finish that lasts for hours without feeling heavy or sticky.

The Ultimate Beauty Bag Essential

Whether you're packing for a weekend getaway, getting ready in five minutes flat, or simply streamlining your routine, Benetint is the product you'll reach for again and again. Its long-wearing, smudge-resistant formula means less time touching up and more time enjoying the season. Small enough to fit into any handbag and versatile enough to replace multiple products, Benetint is proof that the best beauty staples don't need to take up much space.

Hot Tip

Apply a few dots to the apples of your cheeks and blend immediately for a fresh flush of color. Then tap onto lips for an effortless monochromatic look. Choose Original Benetint for a natural rosy glow, Raspberry for a playful pop of pink, or Dark Cherry for a richer, bolder flush.

Benetint, Raspberry and Dark Cherry are available at Benefit Cosmetics boutiques, Sephora stores across the region, and online at Sephora.