Riyadh, January 26, 2026, SPA -- Janadriyah Village, held alongside the Custodian of the Two Holy Mosques Camel Festival, embodies the concept of “investing in heritage,” transforming a 15,000-square-meter area into a comprehensive economic and tourism hub in the heart of Riyadh. The initiative aims to support productive families and entrepreneurs while providing a high-quality marketing platform that contributes to the sector's development.

The village offers visitors a complete cultural and entertainment experience for all family members daily from 1:00 p.m. to 10:00 p.m., coinciding with the festival’s third edition, which features prizes exceeding SAR75 million.

Janadriyah Village includes more than 60 diverse booths, in addition to a range of restaurants, cafés, and shops offering traditional and contemporary products. It attracts more than 1,500 visitors daily. The village features a theater for events hosting artistic and cultural performances, including traditional Saudi folk dances such as Samri, as well as camel riding activities that offer visitors a unique interactive experience.

The events are organized under the supervision of the Saudi Camel Racing Federation as part of its efforts to preserve this national heritage and transform it from a traditional sport into a global tourism and economic platform, thereby strengthening the Kingdom’s cultural identity and supporting Saudi Vision 2030 goals in the culture and entertainment sectors.