BASF Solutions on Display at Booth 7Z110 in Concourse of Hall 7 at DICEC

Dubai-UAE: 11 January, 2015 - BASF, the world’s leading chemical company, offers exciting insights into the world of innovative and sustainable plastic solutions as part of its participation at ArabPlast 2015, the largest plastics, petrochemicals and rubber industry trade show in the MENA region.

With 1, 100 confirmed participants from 45 countries, the four-day biennial event spans nine halls in Dubai International Convention and Exhibition Centre (DICEC) and runs until January 13, 2015. BASF is exhibiting its broad portfolio of innovative plastic solutions to meet regional needs across sectors including Plastic Additives, Pigments, Electrics and Electrical Engineering, Automotive, Footwear, Furniture, Sports and Leisure, Packaging, Construction and Agriculture at booth 7Z110 in the concourse of hall 7.

The GCC produces 23.9 million tons of polymers, with the UAE in particular accountable for 10%. As an industry leader BASF offers a range of products and solutions to help local and international companies work towards achieving a sustainable future. At the same time, BASF enables customers to produce more durable, energy efficient and sustainable products for their end-customers across a wide variety of industries.

For example, the world’s biggest selection of organic and inorganic pigments as well as mono-pigment concentrates suited for a variety of applications across the plastics industry attracts regional producers looking for the breadth and depth of color performance. Also on display are various products that enable regional producers to benefit from longer protection against strong solar radiation and heat.

Speaking at the first day of the event, Antonio El Sayegh, Corporate Communications Manager, BASF Middle East said: “ArabPlast offers companies like BASF unparalleled access to international trade visitors, including those with decision-making authority. As a leader in sustainable chemical solutions, we seek to leverage our participation at ArabPlast 2015 to meet with our customers across key industries, as well as network with stakeholders in the plastics domain to learn how best to help them achieve sustainability with our solutions.”

In the plastic additives space, BASF is showcasing its broad portfolio of antioxidants, light stabilizers, flame retardants, and polymer modifiers. These contribute to UV protection and longer service life. In addition, heat-resistant polymers, fire protection and application safety solutions as well as solutions to enhance production efficiency are on show. Similarly, BASF’s solutions for the electrics and electrical engineering (E/E) as well as construction industries are spotlighted.

BASF also demonstrates its leading status in offering solutions for the automotive sector, where innovative system solutions help replace metal, effectively reducing the weight and fuel consumption of cars. The same PU-Systems, Elastollan® (TPU) and the Engineering Plastics Ultramid® (PA), Ultradur® (PBT) and Ultraform® (POM) are also relevant for the consumer-near applications. They contribute to not only making final consumer products more lightweight, efficient and safer, but also more comfortable and cost effective.

Finally, agriculture and packaging, especially food packaging are areas in which BASF’s solutions truly stand out and help protect food and food products, from the farm to the fork. At ArabPlast 2015, a dedicated stand area showcases a range of unmatched food packaging solutions that promise exceptional mechanical performance and puncture resistance to help protect crops from the elements as well as extend the shelf life of food.