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50th edition to mark Abu Dhabi debut Abu Dhabi is all set to witness a shopping extravaganza when ‘The Concept Big Brands Carnival’, popularly known as CBBC, makes its Abu Dhabi debut. Announcing this in a press conference Mr. Vijay Samyani, Managing Director and Founder, Concept Brands Group said this is going to be the 50th edition of CBBC and this will also mark the debut of CBBC in Abu Dhabi. This is our tribute to the capital city of UAE and is a strong testimony to the increasing confidence in UAE’s growth in commerce and trade industry. “Dubai has been the catalyst of our growth. In Dubai we have established ourselves as one of the largest fashion and beauty retail events in the UAE. Ever since we started in 2005, we have been bringing together a wide range of high end and luxury brands to consumers at an incredibly competitive price. All CBBC editions have seen overwhelming response and we have had over hundred thousand visitors during the carnival period. We have realized that the time has come to expand our horizon and with this in mind, we have planned our debut event in Abu Dhabi,” he pointed out during the press conference. CBBC, Abu Dhabi will be held from 13th to 16th April at ADNEC. According to Mr. Kamal Lalwani, General Manager of the Concept Brands Group “Shoppers all over the world are looking for high-end brands. Most of the time customers are not in a position to buy the brand of their choice on account of the high cost. We have tried to bridge this gap through our shopping fiesta where we provide the shoppers with value for their money on some of the most sought after high-end brands. We are all set to bring together some of the biggest names in the fashion and beauty retail industries. This is going to be one of the biggest retail promotion in Abu Dhabi with a wide range of merchandise including perfumes, watches, sunglasses, cosmetics, apparels, footwear, fashion accessories, jewelry, luggage, leather goods, skincare and bath line products and much more. It is a wonderful opportunity for the residents of Abu Dhabi to grab amazing deals on renowned brands under one roof. Some of the major brands, that will be offered in this edition of Concept Big Brands Carnival include Aigner,Still19, Crocs, Polics, Just Cavalli, Tom Tailor, Calvin Klein, Gucci, Iceberg, Cerruti 1881, Gant, Juicy Couture, CBBC, Pupa, Ferrari, Guess, Hugo Boss, Jane Norman, Versace, Hoss Intropia, Blumarine, Halston heritage, Peacock and much more.” Mr. Vijay Samyani, founder and Managing Director, who was recently honoured by the Department of Economic Development, Dubai for outstanding contribution, said that “This year we expect to see a growth of around 20% in revenue. Our expertise in organising events of this calibre and our ability to meet the growing market demand make us quite confident with regard to the increase in expected revenue for this year. We have recently done a Land expansion, where we are looking at our bulk stock buy outs and storing them, so that we can provide our customers a huge variety.” he pointed out. “Like all editions of CBBC, we expect a huge turnout for our debut edition in Abu Dhabi. In each of our editions we try to provide a wider choice for customers to choose from. We have signed up with more international brands and we will ensure that all leading brands in diverse categories are made available. With free entry, we want the general public to be exposed to the high-end global brands and we will ensure that people get the right platform to buy the best brands of the world. The demand for high end luxury products is on a growth phase in the UAE on account of a very affluent consumer base. For many UAE residents buying flashy high-end brands has become a way of life. Unlike their counterparts in many other countries, the UAE residents are well aware about all the leading brands and they have a penchant for leading brands. They are always looking for an avenue which will provide them with the brands of their choice. We aim to do that through our Concept Big Brands Carnival” pointed out Bilal Ehmed, Business Development Head. The Dubai-based Concept Brand Group has been organizing the Concept Big Brands Carnival for the past many years. The concept is quite unique and caters to the growing luxury and fashion market with a distinct discount shopping model. Spread over a huge area with around 100 brands, the event is one of its kinds shopping Carnival. The event provides discerning and fashion conscious shoppers with a unique shopping experience providing decent value for their money.
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